I’ve been blogging since mid-August, and things have been running fairly smoothly. A wide variety of people have visited, over 300 since the very, very beginning. Since I have turned this into a conversation about my thoughts on marketing and job hunting, about a little over 200 visitors have checked it out. First, thank you. Although I truly have no clue who is actually reading what I have to say, I hope it is pertinent, and at the very least entertaining. I feel I’m starting to develop my voice a bit and find a niche where I feel comfortable challenging norms, and informing others of my ideas.
With that said, I recently interviewed for a positing that would have been dealing with eCommerce. This digital space is a crucial part of marketing today, and I’m surprised how little I’d heard about it during college. It’s not like the Internet/shopping online is a new thing, but I’ve never really had any formal schooling on how to best utilize this space. Where are the universities and colleges on this front? There needs to be some kind of curriculum to train students to succeed in this realm. It is the future.
Combine this space with social media, and there is a totally different marketing mix than what today is still seen as traditional. When will terminology change to reflect how marketing happens today? I know terminology is just words we use to describe, but I feel it is crucial to adapt and evolve to better serve the next round of marketers. It’s not that I feel neglected; rather, it is I could have been better prepared for what marketing really is now. I know all the archaic methodology–a great thing to know and learn from–but I was not cutting edge as a result of my schooling, I became cutting edge through natural curiosity and a willingness to take it upon myself to learn.